In collaboration with BCM, Kiosk Film, and the QFD, we developed a compelling bushfire awareness campaign that highlights the speed and danger of bushfires. Since starting real fires for filming was too dangerous, we helped create realistic CG burning embers that travel along the wind, showing how quickly and easily a fire can spread from bushland to coastal areas. A dark, ominous visual grade, paired with foreboding music, heightened the intensity, showing how a bushfire kilometres away can swiftly become a direct threat.